With such a widespread shortage of candidates currently, as an employer you’ll want to give yourself the best possible chance of attracting quality talent for your business. One way to help ensure you get the right people applying is by writing a job description that hits the mark.
A business often stands or falls on the quality of its people, and you’ll want to attract staff who share your values and ethos and will be ambassadors for your business.
There’s been much in the news about the candidate shortage across the UK. The combination of businesses reopening after lockdown and Brexit has meant many sectors are struggling to fill vacancies. In June, the Recruitment and Employment Confederation and accountancy firm KPMG reported that available workers plunged at the fastest rate since 1997.
Therefore, in the present climate, competition for quality employees is strong. We see this here at 24-7 Staffing, with the number of vacancies we are seeking to fill in the sectors we specialise in, particularly in the driving sector, but also in the other sectors we recruit for: commercial, healthcare and industrial.
So here are eight tips on writing job description which will attract more of the right people to your role, so you can fill your vacancies.
Eight tips for writing a job description
1. Make sure you get the job title right and be specific. This sounds obvious but when you are working in the business, and know so much about it, you may not be taking an objective view in your writing.
The job title must be gender and age neutral. It should be generic enough to be compared to similar jobs in the industry for the purposes of equality of pay and conditions, and it should be self-explanatory for recruitment purposes (because in many online job searches, the job title will be the main search term).
2. Provide an overview of what the role entails. Put yourself in the shoes of someone who doesn’t know your business, and add in relevant information. This needs to be a summary, so try to be succinct.
3. Draw up a complete list of the responsibilities that the successful candidate will need to fulfil. This should be comprehensive, so they know exactly what will be expected of them, but at the same time you don’t want it to turn into an operator’s manual. Don’t be tempted to include duties that don’t fall under the role.
4. List all essential qualifications, focusing on the skills you want the candidates to already possess. Remember to include any educational or professional qualifications that are required.
5. Include a list of desired competencies. These are characteristics or traits you’d like the candidates to have. For example, strong numeracy skills, or the ability to work well in a team.
6. Give details of the salary or a pay scale. If the role is part-time, then this can be pro rata.
7. Read the job description through, checking for accuracy, and have it proofread.
8. Post the vacancy on jobs boards, your company website, via social media and with your recruitment partner.
Writing a targeted and effective job description is a skill, but one you can master with practise and by following our tips. More than a list of requirements, it is an opportunity to give an insight into your organisation, and to ‘sell’ it to potential candidates.
It is also important to be accurate. There’s no point in attracting great candidates to a role which, when they start work, turns out to be rather different to their expectations. Otherwise, your new recruits could be leaving all too soon, resulted in wasted costs in terms of time and resources.
If you would like any more advice on writing a job description, or you are looking to partner with a recruiter who can help you find great candidates to fill your vacancies, why not get in touch with the team here at 24-7 Staffing. We’d be delighted to help.
We work with employers across Chippenham, Salisbury, Bristol, Wiltshire and the South West.